Technology
Social media platforms: child influencers
California gives adult former child influencers a right to remove paid childhood content from family vloggers.
The law lets people reclaim control over monetized social-media posts featuring them as minors and creates financial consequences for vloggers who refuse.
What the law does
- Requires social media platforms to offer a clear, conspicuous way for eligible child influencers to request deletion or editing of paid content featuring them as minors.
- Requires platforms that do not enable direct requests to notify the vlogger within three business days.
- Requires vloggers to delete the content or edit out the child influencer within 10 business days after receiving a request or notice.
- Allows an affected child influencer to sue for actual damages, $3,000 for each day of violation, injunctions, and reasonable attorney’s fees and costs.
Who it affects
- Adults who were featured as minors in paid social-media content by a parent, guardian, or family member.
- Family vloggers whose compensated content featuring the person made up at least 30% of their social-media content.
- Social media platforms.
Context
A child influencer under the law is a person at least 18 years old who was featured as a minor in qualifying paid content.